Roads Core Fragrances

Dublin-based Roads is an international luxury group whose fragrances, books and films are inspired by the same artistic, stylistic and cultural influences. Collaborating with founder Danielle Ryan to strengthen the identity of this youthful brand, we have designed new packaging for their fragrances and candles. The new logotype also features on the bespoke promotional stand, literature and poster we created for display at Selfridges, London.