![Sandra Bugarin](https://usercontent.one/wp/svidesign.com/wp-content/uploads/2013/05/SB-Logo-900x353.jpg?media=1674728197)
The Berkeley, Knightsbridge, offers a different kind of luxury. They excel at everything guests seek in a world-class hotel, while offering unexpected pleasures and discoveries. They call it Exquisite Innovation – a passion for advancing the art of luxury. We recently teamed up with Plum Brands to translate The Berkeley’s unique positioning into a comprehensive internal communications campaign. [Photographs courtesy of the Berkeley.]